DealMaker is the first contemporary solution for today’s fast paced ad sales operations. It is a strategic revenue optimizing, inventory management and pricing system that enables media companies to make smart, educated decisions about their advertising sales business. As of today, over forty media outlets have installed the DealMaker system to enhance their sales operations and increase revenues. The system is scalable and flexible, giving the sales organization the tools they need to ensure they are maximizing revenue and providing premier customer service to their agencies and advertisers. The comprehensive suite of modules provides a fully audited solution to streamline the generation and management of rate cards, inventory, proposals/orders, revenue reporting, stewardship and traffic; all in an integrated database. DealMaker’s Return on Investment: Risk Mitigation, Revenue Optimization, Cost Savings and Improved Customer Service.